‘Brand USA’ helps keep Oregon a world-class travel destination

A little-known but effective federal-private partnership is a big reason millions of visitors each year come to Oregon.

But without additional federal action, this program is at risk of grinding to a halt, ultimately putting Oregon jobs and communities at risk.

Brand USA is a unique federal-private partnership that diverts a small portion of travel fees paid by foreign travelers who use the visa waiver program — and matches these with private sector funds to support advertising and promotional content, all without a dime of taxpayer money.

The program targets potential visitors to Oregon in the United Kingdom, Canada, China and Australia, among

...read more at https://www.hoodrivernews.com/opinion/brand-usa-helps-keep-oregon-a-world-class-travel-destination/article_204cbbb0-7661-11e9-9d38-3fb11c1e21ae.html

This entry was posted in Oregon Coast Restaurants. Bookmark the permalink.